DOWNEY – Nicole Beresford, print and marketing specialist for PIP Printing in Downey, has been awarded a Bachelor of Advertising Specialty Information (BASI) certification from the Advertising Specialty Institute – the industry equivalent of a bachelor’s degree. BASI holders are recognized as industry experts who have the knowledge they need to thoroughly understand and navigate the promotional products marketplace profitably, and develop “solid relationships with their colleagues that will help them prosper in the industry.”
“We are so proud of the graduates of the Advertising Specialty Institute Certification Program,” said ASI president and CEO Timothy Andrews. “We launched this program to provide members with the skills they need to out-think, out-perform and out-service the competition. We couldn’t be happier so many members are seizing the opportunity to set themselves apart through quality education.”
Both live and online ASI courses qualify for credit. Candidates must complete certification within three years of beginning the program.
Published: April 3, 2014 - Volume 12 - Issue 51